The two men who parlayed reality TV and an heirloom pasta sauce into fame and fortune are "lifting" small US farms.  The Fabulous Beekman Boys are using 25% of the profits from their sauce to "pay it forward."

The "Boys" backstory began when they left big city life to start a farm that featured goats, pigs, chickens, llamas and organic products.  Their adventure got them a reality TV deal, that led to an appearance on "The Amazing Race."

“When we won CBS’s The Amazing Race in 2012, we wanted to create a product that would pay forward our good fortune to other American small farms,” says Beekman 1802 co-founder and New York Times bestselling author, Josh Kilmer-Purcell. He explains that show’s prize money helped them pay off their Sharon Springs farm’s mortgage.

 

The product they created is a pasta sauce that is made from a depression era tomato.  Sales were so good last year, they donated $15,000.  This year, they'll up the ante.

On May 1st, one lucky small farm will net a $15,000 check, which the pair calls the “Grand Prize Lift.” Three other farms will also receive $1049 “mini-lifts.”

 

The Boys say the money will go to a farm based on an "innovative approach to small agriculture."  You can apply or get more details at their "mortgage lifter" website.

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