If you've been watching The Voice you've noticed Pharrell's PLANT and FLEA hats. But what do they mean? Plant a tree? Plant your feet? A specific plant like marijuana?

The PLANT and FLEA hat are part of the Cactus Plant Flea Market or CPFM, a brand endorsed by Pharrell. There is little information on who created the brand, however Pharrell's assistant goes by the name Cactus, according to 2paragraphs.

CPFM isn't very well known. The clothing line isn't widely available like more well known brands but is gaining in popularity. Pharrell casually incorporating parts of it's line into his wardrobe is helping spread the word.

The Voice - Season 10
Trae Patton/NBC
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