After watching the "Pay Your Age" promotion turn into a PR nightmare for Build-A-Bear, they would like to bring it back. This time, there are new rules in place.

The Pay Your Age promotion is coming back, but now in a more controlled manner. Now children can visit their local Build-A-Bear Workshop on their birthday and pay their age.

Children can actually stop by Build-A-Bear the month of their birthday and pay their age. Children will also receive the following at no additional cost on their birthday: special birthday heart ceremony, birthday heart for their furry friend, birthday cake photo prop, birthday sticker, birthday party hat, ringing the birthday bell and singing "Happy Birthday."

Remember, the nearest locations to CNY are the following:

Destiny USA
9090 Destiny USA Dr
Spc F211
Syracuse, NY 13204-6090

Crossgates Mall
1 Crossgates Mall Rd
Spc C211
Albany, NY 12203-5368

Shop at your own risk!

BONUS VIDEO

 

[via The Hawk]